Browse the Latest Yeezy collection on 10 Hills Studio

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What is Yeezy?

Yeezy is a lifestyle streetwear and sneaker brand started by musician Kanye West. It gained great popularity in part due to Kanye's fame, as well as the brand's unique designs. Kanye's collaboration with Nike was one of the first partnerships that put the brand on the map, and it has become a staple for collectors and enthusiasts since then.

Who owns Yeezy?

Yeezy is owned by Kanye West, who started the brand in 2013. Kanye owns the Yeezy trademark. Between 2013 to 2022, Yeezy and Adidas had a long partnership, which eventually ended due to Kanye’s anti-semetic opinions. During the partnership, Adidas owned the patents and copyrights for the designs that were issued as a part of their collaboration. Since the split, Kanye has kept the rights to the brand, and has been producing new items through the Yeezy brand, however, these are the last remaining pieces of the Adidas Originals Yeezy Shoes.

Where to buy Yeezy in India?

Adidas Originals Yeezy products are no longer available through retail via Adidas. However, they are still available on reselling platforms such as 10 Hills Studio.

The most popular Yeezy silhouettes are as follows:

Unsure which Yeezy is right for you? Check out our latest article, The Best Yeezy Shoes to Buy Now, for in-depth reviews and styling tips.